CALILA STUDIO
Concepting/Art Direction
+17184960076
CDMX
Status - Work in Progress
2025
This eyewear store was designed with a focus on clarity, rhythm, and material honesty. The layout is long and narrow, organized by a strong central axis that guides the user’s view from the street into the depth of the space.
Wall-mounted wood display units create a consistent rhythm along both sides, while a grid of linear ceiling lights reinforces direction and brings a sense of balance to the elongated volume. Materials were kept minimal and tactile: warm wood, exposed concrete, and a neutral stone backdrop define the palette, complemented by bold red accents that appear in key elements like the bench and visual identity features.
The storefront is transparent and open, framed in wood with an integrated signage element that plays with translucency and layered graphics. The shelving, lighting, and branding are integrated into the architecture rather than applied on top of it — making the design feel complete, but not overworked.
The result is a space that feels both functional and intentional — visually quiet but spatially rich.